Studio

 

The POTL studio

 

Each POTL garment is handmade, dyed and printed. "when we started we could never found cloth in the right colour or print. So we decided to do everything ourself". Each

collection begins with the prints.

 

 

Hans and his team of designers are responsible for all the beautiful colours and materials in the studio. Geert develops the prints, he has his own domain, not far from the headoffice, where the prints "are born". Meanwhile there are hundreds of prints, from the first prints inspired by computer characters until the last prints from the new collection. During the proces of printing Geert considers how the print will look like: "I always mix my own colors, I do it all by feel. It sometimes feels like magic."